About this tool
Business name generator, explained
A business name generator gives you raw material when you are stuck in front of a blank page. Type up to three words that describe the business, pick one of six styles, and it suggests 18 names at a time, each shown as a brand tile so you can judge how it looks, not just how it sounds.
How to use it
- 1Type one to three words about the business in Keywords, like invoice, travel or pets, separated by commas or spaces.
- 2Choose a style (Compound, Short, Playful, Latin, Techy or Blend) and set Min letters and Max letters to the length you want.
- 3Click a tile to see the name larger with domain ideas to copy, and its star to save it to Favorites. Click More ideas for the next set.
- 4Copy or download your favorites, and check the domain and the trademark for your shortlist before you commit.
How it works
How the names are generated
Each keyword keeps its letters only, up to 12, in lowercase, and anything shorter than two letters is dropped. The tool builds every name the chosen style allows from each keyword, takes them in turn so each keyword contributes equally, removes duplicates and names outside your letter range, then shuffles the list.
Compound: your word joined to a short brand word such as nova, pilot, craft, bloom, forge, spark, orbit, wave or harbor, placed before or after it. Short: the first three to five letters of your word plus an ending such as o, a, y, ix or ly, or your word without its final vowels plus a suffix such as ly, ify, io, hub, lab, flow, kit or stack.
Playful: a prefix such as get, try, use, go, hey or my, an ending such as buddy, pal, nest or joy, or a sound such as oo, ie or ster. Latin: your word without its final vowels plus an ending such as ia, ium, ora, ex, ara or eon. Techy: an ending such as hq, labs, os, ai, sync or ware. Blend: a made-up word that joins about the first 60% of one word to the last 60% of another, merging them where they share a letter.
The shuffle is seeded by your keywords and style, so the same input always gives the same names and a shared link shows the same list. More ideas pages through the rest of the list and comes back to the start when it runs out. Domain ideas are suggestions to check, such as .com, get and try prefixes, .io, .co and .app: the tool does no availability lookup. Favorites are kept in this browser.
When to use it
Ways people use it
Naming a startup or side project
Generate lists in several styles from a few different words, star the names you like, and keep the ones you can still remember the next morning.
Naming a product or feature
Find a name for a new plan, tool or feature that fits next to your main brand, using the letter range to keep it short.
Finding an available domain
When the exact name is taken, the Playful style gives get, try and use variants, and each name comes with a list of domain ideas to check.
Breaking a naming deadlock
Put a team's two or three favorite words into Blend or Compound to get new combinations, then share the link so everyone sees the same list.
FAQ
Questions people ask
How do I come up with a business name?
Start from what the business does or the feeling you want it to give, generate a long list, then cut it down. Say each name out loud, spell it to someone over the phone, and keep the ones that pass both tests.
How do I check if a business name is already taken?
Search your country's company register, the trademark database (the USPTO in the United States, the EUIPO in the European Union), a domain registrar and the social networks you plan to use. A name free in all four is a safer choice.
Should my business name match my domain name?
It helps people find you and makes your email address easy to give out. When the exact domain is taken, a short prefix such as get or try, or a different extension, is a common workaround, as long as the name stays easy to say.
What makes a good brand name?
It is easy to say, spell and remember, it is distinct from competitors in your market, and it leaves room to grow beyond your first product. A name that describes exactly what you sell today can feel narrow later.